|
| Money for Music A letter from Anthony Camden to The Times, London, March 27th 1980 Sir, Mr Norman St John-Stevas, Minister for the Arts, has intimated during the last few days that he will be seeing the major banks and oil companies in the near future, in an effort to persuade them to follow Gulf Oil's very creditable £250,000 sponsorship over seven years of the Scottish National Orchestra, which was announced this week. The kind of collaboration between an oil company and the arts, I feel, has already been well demonstrated by Shell UK and the London Symphony Orchestra. We are now in our fourth year together, and the total sponsorship to the LSO is already in excess of £250,000. This has enabled us to undertake a national tour with our Principal Conductor each year, and also to organise the Shell/LSO Scholarship which has given young players of between 14 and 21 years the opportunity of playing in front of principal players of the LSO throughout the country. So far, many hundreds of young musicians have benefitted from this alliance which, I hope, will continue for many years to come. Yours faithfully, |
 |
 Sponsorship campaign; excerpts from a London Symphony Orchestra concert program |